Joe Ferreira

Joe Ferreira_Cynopsis Sports Business Summit

CCO
Learfield
@JoeNFL

As the company’s first-ever Chief Content Officer, Joe Ferreira has oversight of all Learfield content and distribution platforms including interactive, mobile, social, radio, and television media assets, as well as development of other new offerings in the marketplace. His senior experience with CBS Inc., CBS Sportsline.com, CBS Interactive, the National Football League, NBC Sports and NBC Inc. is vast, and he is credited for launching the Emmy-winning March Madness on Demand, making NCAA Tournament games available free online and via mobile devices.

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